Eponymous label fusing Middle East and West to showcase a modest take on contemporary fashion.
GHŪRUB ASH-SHAMS
Ghurub Ash Shams translates to the setting of the sun. Our 2026 Ramadan/Eid collection takes its name from Maghrib, the moment we break our fast, when the sun dips below the horizon. It’s a time that connects us all.
No matter where we are in the world, we watch the same sun rise and the same sun set and in that moment, we break our fast together, even while standing in different countries.
This sense of unity is woven into every piece of the collection. Designs were created to reflect the journey of the sun. Tones for Ghurub like butter yellow to represent daylight and warmth and black to reflect the quiet stillness of sunset.
Every piece in the collection was designed with versatility, comfort, and modesty in mind. Our fabrics were chosen with intention. Soft against the skin, breathable, and designed to move with you. Each silhouette is created to flatter and honour every body, from size 4 to size 16, because this moment, and this collection, is for everyone.
Ghurub Ash Shams is more than a collection. It’s a reminder that even as the sun sets, light remains in faith, in togetherness and in the moments we share.

